Reason 1 to export: Increase your business sales and profits

decision making reasons to export strategy Jul 26, 2022
 

Exporting is often overlooked by small businesses, but it shouldn't be.

Sure, running a business is tough enough without adding the complexities of exporting, but the benefits are too good to ignore. Not only do exporting businesses make more money, but they also grow faster and are more resilient during economic downturns than those selling locally.

If you want to increase your sales and profits, exporting is the way to go.

Studies have shown that exporting companies have over double the annual revenue of non-exporting companies. And it's not just about the money, exporting also forces businesses to be more competitive and productive to succeed internationally.

Take American SME manufacturers for example, those who exported grew by 37% while those who didn't shrink by 7%. That's a significant difference. So, if you're a small business owner, don't be afraid to explore your export potential.

You might just be missing out on bigger opportunities.

Well, many small businesses don't consider their export potential.

Why not

  • since they are so busy running their day-to-day operations.
  • they think exporting is too complicated.
  • not aware of export promotion and assistance offered by their governments.

But there are a lot more reasons why a small business should start exporting:

Several studies have shown that exporting businesses

  • make more money,
  • grow faster and
  • are more resilient during economic downturns

than those selling locally.

Reason 1 to export: Increase your business sales and profits

 

 

Business intelligence is essential when preparing for a Go To Market Strategy.

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